Proud to see Korrakot Kulkraisri, Senior Strategist Superunion Bangkok feature in Branding in Asia Magazine's 'One Under 30' - highlighting up-and-coming talent in the ad world.
Greg Quinton, Superunion's Chief Creative Officer and Jury President at The Loeries 2021, shares his creative journey and what he'll be looking for in this year's Loerie-winning entries.
As part of Campaign Brief's Creative Circle series, Tim Brown, Design Director Superunion Hong Kong, highlights the recent great work that's caught his eye.
"Employees have an opinion and want it heard." Nora Bradshaw writes in CEO Today why brands need to be open, values-driven and responsive to build stronger relationships with their employees
Get to know our Hong Kong designer Louisa Luk in Campaign Asia-Pacific Creative Minds series. Discover her favourite work, the TV show that drew her in on its logo alone, and her 'Olympian' talent
Adam Sefton, Digital Strategy Director, writes in City AM why Zoom's purchase of Five9 is an intriguing glimpse into a new and different future for the video conferencing giant.
"Las marcas líderes son aquellas capaces de construir y plasmar una propuesta de #valor relevante, diferente y auténtica, que transciende la funcionalidad, para crear vínculos emocionales" - Pilar Domingo habla a Canal CEO.
Branding in the metaverse - Adam Sefton writes that the best brands understand the need for authenticity, self-awareness and imagination, to connect with people in the gaming universe.
"En esta nueva era, en la que se exige a las marcas tener una misión sostenible y un impacto positivo, no podemos dejar de pensar en las otras vertientes de la sostenibilidad (medioambiental y social)." - Maria Lara explica en Compromiso Empresarial por qué la sostenibilidad es el medio y no el fin.
Miho Aishima, Design Director, talks to D&AD about coming into a leadership role during a pandemic and why giving back is so important.