Shelter: Raise Your Run This September, our London team joined Shelter Raise Your Run campaign. Taking on a new running goal, we joined thousands of others raising vital funds for Shelter and Shelter Scotland. Our aim was to walk, run or jog 720 km, the distance from the London Shelter HQ (right near our studio) to the Edinburgh Shelter, and to raise £720. We had been inspired by the great work Shelter does while rebranding its visual identity earlier this year and we wanted to do more to help. We discovered that throughout September there was a housing emergency - with 113,000 UK households living in unsuitable or short-term accommodation. And we wanted to go the extra mile to help fight housing injustice. Together we can tackle the housing emergency and defend the right to a safe home. The result was our team managed to walk, run or jog 792 km and we raised £1130.
Thank you to Miagui , animation and creative production studio from Porto Alegre, Brazil, for their awesome talk at our Superunion Presents series! Go check out their amazing work:
17 Shortlists at Transform Awards Asia Congratulations to DiscoveryPlus, EZ-Link, Julie's, MyRepublic, Ringan, WTT, NUS Giving and our Asia teams.
A new design for Etos by our Amsterdam 🇳🇱 team - Etos' own brand of health supplements and vitamins from the Netherlands’ largest health and wellness platform. https://www.etos.nl
TikTok's algorithm is the real MVP of its success - Mick McConnell believes there is massive potential for brands to leverage their qualities and drive innovation across industries.
Land of Warriors, Fantastic Beasts, Chickens with Attitude, Blue wigs and Bunny ears - thank you to our insanely talented Superunion #Asia team 🇨🇳🇭🇰🇸🇬🇹🇭 for our global Show & Tell today. DFTBA and continue having fun, as always 💫 #superunion #oneteam #asia
'Inequity is bad design' - Thank you to brilliant Christina Mallon (She/Her/Hers/Disabled), creator of Tommy Adaptive and Cannes-winning Degree Inclusive for your inspiration and wisdom this week. #inclusivedesign #wpp #collaboration
'It's time to get closer' - Strategy Director Sung Min Bae writes in Campaign Asia on why even with the digital revolution, brands that invest in physical experience will triumph in a post-#Covid world.
When your brand lacks a north star, it's easy to get lost - Nora Bradshaw writes in Ad Age why purpose is the most important ingredient for brands.
"When does an app become more than an app? When it starts thinking about its brand.",- Claire Huxley writes in The Next Web on lessons from Spotify 📷: Spotify
