It's a multi-step process including a recruiter screen, case study, 2 director level interviews, and 2 executive level interviews. At no point did I need to re-iterate my CV, which I really appreciated. The process is intense, but I truly felt like I got to know the company throughout, and I appreciated the level of expertise and care that came from each interviewer. Everyone was prepared to speak with me and dive into my experiences. Each interview was also different from the previous one, allowing for many different interesting conversations. The case study was a bit lengthy, but also, I can absolutely see how it's necessary to test basic SEO and reasoning skills that are needed for the role. The case study was in line with other interview processes and felt fair to me.