📰 Hot off the press! Mike Biamonte discusses how banks can strike the right balance between increasing ad revenue and delivering meaningful, personalized customer experiences. In his latest post, he explains how targeted, relevant offers not only enhance customer satisfaction and loyalty but also prioritize privacy protection. If you want to keep your brand top of wallet without compromising trust, this is a must-read! 💡 ✨ Check out these essential insights: https://lnkd.in/ekwa4Z-8
🗽 Join Affinity Solutions at Advertising Week New York! We're excited to be on the ground all week, including two key panel discussions on the transformative power of consumer purchase data and the latest strategies in CTV and Retail Media Networks. 🌟 Let's connect! We’ve set up a private space for meetings all week. Book a session to explore how our insights can enhance your marketing and business outcomes. 📅 Spaces are limited, so visit our landing page to secure your spot! https://lnkd.in/gbqrWqUX #AWNewYork #consumerpurchaseinsights
📰 Hot off the press! Mike Biamonte discusses how banks can strike the right balance between increasing ad revenue and delivering meaningful, personalized customer experiences. In his latest post, he explains how targeted, relevant offers not only enhance customer satisfaction and loyalty but also prioritize privacy protection. If you want to keep your brand top of wallet without compromising trust, this is a must-read! 💡 ✨ Check out these essential insights: https://lnkd.in/ekwa4Z-8
We are thrilled to welcome 3 new members to the Affinity Solutions' leadership team: Jaime Hawkins, Henry Tam Jr. and Jay Given! Each brings deep expertise in building strategic partnerships and expanding market reach. Their combined experiences will be invaluable as we continue to redefine the consumer data and technology space! Read more. 👉 https://lnkd.in/gqSe3X5k #affinityvalues #leadershipteam #consumerpurchasedata
Exciting news from #NRFNexus! We're thrilled to introduce the NRF Retail Monitor Plus, powered by Affinity Solutions. Unveiled by Martine Reardon, this innovative tool is designed exclusively for National Retail Federation members to explore consumer spending behaviors in depth. Following the launch, our Chief Business & Marketing Officer, Damian Garbaccio, joined NRF Digital Council members and the Executive Director of Research, Mark Mathews, to discuss how this tool utilizes Affinity's consumer purchase data to provide insights into key market trends and shifts in buying behaviors across different demographics. Utilize the NRF Retail Monitor Plus to navigate the evolving retail landscape with data from over 140 million credit and debit cards, offering new insights every month! https://lnkd.in/g-GY7gDx #consumerpurchasedata #retailintelligence #retailinnovation
We’re thrilled to announce our groundbreaking collaboration with Disney Advertising! Together, we're launching an omnichannel commerce media solution that transforms campaign planning, activation, outcomes measurement, and optimization by leveraging Affinity's comprehensive consumer purchase data across all Disney properties. 🚀 🔍 What does this mean for brands and advertisers? - Enhanced campaign planning and precise targeting - Closed-loop measurement and optimization of advertising outcomes - Access to insights from over 140 million U.S. credit and debit card transactions This partnership sets a new standard for data-driven advertising, allowing for more impactful and effective engagements with audiences. Get ready to experience the future of advertising with Disney and Affinity Solutions! Learn more about how this can elevate your advertising strategy: https://lnkd.in/ejJW_UHn #consumerpurchasedata #advertising #marketingintelligence #marketinganalytics #adcampaigns
🌟 Every purchase tells a story. At Affinity Solutions, we see beyond numbers to the stories they tell. Our consumer purchase data reveals the who, how, where, and why behind more than 9 billion annual purchases, offering you not just data, but a gateway to actionable intelligence. 💡 Watch the 2024 Affinity Solutions Corporate Video linked here: https://vimeo.com/951613676/3215a4cba3?share=copy Learn more by visiting affinitysolutions.com #consumerpurchaseinsights #consumerpurchasedata #affinityvalues
Last week, our CEO, Jonathan Silver, had the incredible opportunity to share his journey and insights about Affinity Solutions with the bright young minds at the High School of Economics and Finance (HSEF) in NYC. As member of the NAF network, HSEF is dedicated to empowering underprivilege students across the nation. Thank you to everyone at HSEF for the warm welcome and for the opportunity to engage with the next generation of leaders and innovators in our community. 💪 🌟 #CommunityImpact #NAF #FutureLeaders
Meet some of the incredible women who propel Affinity Solutions forward. From data analysts to marketers, engineers to leaders, these women bring a diversity of innovation, expertise, and passion to our team that is nothing short of inspiring. 🌟 This #WomensHistoryMonth, we shine a spotlight on the positive impact they have not only within our company but also on shaping the future of consumer insights. We are grateful for the hard work and creativity they bring to the table every single day. 👏 💪 To all the women at Affinity and beyond, thank you for your resilience, brilliance, and unwavering commitment to setting new benchmarks in the industry. 💜 💙
We're excited to announce the launch of Acxiom's InfoBase® UK Purchase Transactions, powered by Affinity Solutions. This innovative partnership marks a significant advancement in consumer data analysis, offering unparalleled access to over 1.5 billion annual transactions across more than 10 million cardholders. What does this mean for brands? 🔍 Unique insights into actual consumer spend, enabling businesses to understand the recency, frequency, and value spend behaviors across various merchants and sectors. Whether it's online or in-person shopping, we're here to help brands connect more deeply with their audiences. With Acxiom UK's expertise in creating data-driven marketing solutions and our consumer purchase data, we're setting a new standard for consumer intelligence. 🌐 Read more about our collaboration: https://lnkd.in/eNzbewfa
