First, it all starts with a quick screening call. It’s a casual conversation with someone from the HR or Talent team. They’ll ask about your background, what drew you to the role, and what kind of work excites you. It’s also your chance to get a feel for the company, ask questions, and understand whether it aligns with what you're looking for. If that goes well, you move on to a more in-depth conversation usually with someone from the employer branding or marketing team. This round dives into your approach to brand storytelling, how you’ve built campaigns in the past, and how you collaborate with teams like HR, TA, and communications. They’ll be interested in hearing real examples of your work and how you’ve made an impact. Depending on the role, you might be given a small task, nothing too heavy, just a short case or creative exercise to show how you think. It could be something like drafting a sample EVP, reviewing a careers page, or outlining a basic social strategy. You’ll usually be given a few days to work on it at your own pace. Finally, there’s a conversation with senior leadership or key stakeholders. This part is more about alignment and how you see employer branding, what kind of culture you thrive in, and how your values match the company’s. It’s more of a two-way dialogue than a test. Throughout the process, you’re encouraged to be yourself. The team genuinely wants to get to know the person behind the resume and they want you to walk away with a clear picture of the role, the team, and the company culture.